So called "minority music" (or "specialist music," as HMV now labels anything not on Radio 1) such as jazz, folk, blues, bluegrass, country, nowadays even reggae, are suffering most. Strategies yet a few surviving clubs and societies around, relying upon conventional regarding promotion pertaining to instance posters, flyers, ads in local papers and e-mail lists. Some have websites with listings, email lists, and are usually using Twitter and facebook for targeted marketing. ...
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